Changing our idea

After a few changes with filming we decided to change our idea from purley narrative based to a combination of different singers aswell as an element of live performance. This was a risky strategy however if we excuted it correctly and affeciently the risk would pay off and we would have produced a unique music video. Music videos are designed to sell the artist and their music by not having a narrative we could focus purley in selling our artist, Leo Hunter. However we had to be aware and very critical with our work to make sure we did not confuse the viewer. The artist himself features in our video doing a live performance. All the other performers are female. We decided to use female singers as female characteristics are more associated with love and emotion. Love and emotion are key themes in the songs lyrics. Female actors and singers also connect with a male fan base. The girls in it are also meant to represent 'love lost', 'love found' and 'love'.